{"id":10734,"date":"2024-05-23T22:23:09","date_gmt":"2024-05-23T20:23:09","guid":{"rendered":"https:\/\/up4business.it\/blog\/?p=10734"},"modified":"2025-02-17T15:14:45","modified_gmt":"2025-02-17T14:14:45","slug":"come-funziona-newsletter-su-linkedin","status":"publish","type":"post","link":"https:\/\/up4business.it\/blog\/come-funziona-newsletter-su-linkedin\/","title":{"rendered":"Cos&#8217;\u00e8 e come funziona la newsletter su LinkedIn"},"content":{"rendered":"<div class=\"t-14 article-content__rich-text hue-default-color\" data-test-selector=\"preRenderedMarkup-container\">\n<p>LinkedIn \u00e8 la piattaforma ideale per creare e sviluppare relazioni con altri professionisti: oltre alle offerte di lavoro, c&#8217;\u00e8 anche la possibilit\u00e0 <strong>pubblicare<\/strong> <strong>contenuti<\/strong> e interagire con quelli degli altri sviluppando il proprio <a href=\"https:\/\/up4business.it\/blog\/come-fare-personal-branding-su-linkedin\/\">personal brand<\/a>. Esattamente come gli altri social.<\/p>\n<p>Questo ti permette di crescere grazie a nuove informazioni, ricerche, esperienze e opinioni di molti professionisti.<\/p>\n<p>Oltre ai post classici, LinkedIn offre la possibilit\u00e0 di creare una vera e propria newsletter <strong>senza bisogno di tool esterni e grandi competenze tecniche.<\/strong><\/p>\n<p>Una bella opportunit\u00e0 che permette di condividere articoli in formato lungo per dare ancora pi\u00f9 valore agli utenti che ci seguono.<\/p>\n<p>Tutto ci\u00f2 lo possono fare sia i professionisti con il proprio profilo personale che le pagine, ci\u00f2 significa quindi avere una <strong>newsletter aziendale.\u00a0<\/strong><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Indice dei contenuti<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6ac92b943cb62\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac92b943cb62\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/up4business.it\/blog\/come-funziona-newsletter-su-linkedin\/#Cosa-si-intende-con-newsletter-su-LinkedIn-Partiamo-dallinizio\" >Cosa si intende con newsletter su LinkedIn? Partiamo dall&#8217;inizio<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/up4business.it\/blog\/come-funziona-newsletter-su-linkedin\/#Requisiti\" >Requisiti<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/up4business.it\/blog\/come-funziona-newsletter-su-linkedin\/#Come-creare-una-newsletter-su-LinkedIn\" >Come creare una newsletter su LinkedIn?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/up4business.it\/blog\/come-funziona-newsletter-su-linkedin\/#Caratteristiche-tecniche-della-newsletter-come-funziona-leditor-e-cosa-inserire\" >Caratteristiche tecniche della newsletter: come funziona l&#8217;editor e cosa inserire<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/up4business.it\/blog\/come-funziona-newsletter-su-linkedin\/#Analizzare-i-risultati-della-newsletter\" >Analizzare i risultati della newsletter<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/up4business.it\/blog\/come-funziona-newsletter-su-linkedin\/#Quando-un-profilo-o-una-pagina-potrebbe-avere-la-necessita-di-creare-una-newsletter\" >Quando un profilo o una pagina potrebbe avere la necessit\u00e0 di creare una newsletter?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Cosa-si-intende-con-newsletter-su-LinkedIn-Partiamo-dallinizio\"><\/span>Cosa si intende con newsletter su LinkedIn? Partiamo dall&#8217;inizio<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Una\u00a0<a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/111414\" target=\"_self\" rel=\"noopener\">newsletter<\/a> \u00e8 un <strong>insieme di articoli<\/strong> pubblicati su LinkedIn, solitamente con una frequenza regolare e riguardante un ambito specifico.<\/p>\n<p>Ogni newsletter ha una sorta di &#8216;pagina&#8217;, dove \u00e8 possibile conoscere il suo autore, vedere le edizioni passate e iscriversi o condividere la newsletter.<\/p>\n<p>Questa \u00e8 come appare quella di Up4business:<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-15.54.10.png\"><img decoding=\"async\" class=\"aligncenter wp-image-10735\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-15.54.10-134x300.png\" alt=\"Pagina della newsletter di up4business\" width=\"185\" height=\"414\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-15.54.10-134x300.png 134w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-15.54.10-457x1024.png 457w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-15.54.10-150x336.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-15.54.10-300x672.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-15.54.10.png 552w\" sizes=\"(max-width: 185px) 100vw, 185px\" \/><\/a><\/p>\n<\/div>\n<div class=\"t-14 article-content__rich-text hue-default-color\" data-test-selector=\"preRenderedMarkup-container\">In questa pagina puoi fornire <strong>un\u2019anteprima del contenuto e condividerla<\/strong>, dentro o fuori da LinkedIn.<\/div>\n<div data-test-selector=\"preRenderedMarkup-container\"><\/div>\n<div class=\"t-14 article-content__rich-text hue-default-color\" data-test-selector=\"preRenderedMarkup-container\">\n<p>Non \u00e8 necessario il login su LinkedIn per visitarla (in ottica di condivisione), ma ovviamente \u00e8 necessario farlo per iscriversi alla newsletter.<\/p>\n<\/div>\n<div class=\"t-14 article-content__rich-text hue-default-color\" data-test-selector=\"preRenderedMarkup-container\">\n<h3><span class=\"ez-toc-section\" id=\"Requisiti\"><\/span>Requisiti<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Ci sono requisiti per poter pubblicare una newsletter?<\/p>\n<p><strong>In realt\u00e0 s\u00ec<\/strong>, anche se sono molto facili da ottenere.<\/p>\n<ul>\n<li>Una base di audience di almeno 150 follower e\/o collegamenti.<\/li>\n<li>Condivisioni recenti su LinkedIn di qualsiasi tipo di formato di contenuto<\/li>\n<li>Costante rispetto dell&#8217; <a href=\"https:\/\/www.linkedin.com\/legal\/professional-community-policies\" target=\"_self\" rel=\"noopener\">Informativa sulla community professionale<\/a>\u00a0e account in regola su LinkedIn.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Come-creare-una-newsletter-su-LinkedIn\"><\/span>Come creare una newsletter su LinkedIn?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I passaggi sono molto semplici ed \u00e8 possibile farlo sia dal proprio <strong>profilo personale<\/strong> che da una <strong>pagina che gestiamo<\/strong> (\u00e8 necessario il ruolo di &#8216;Super amministratore&#8217;).<\/p>\n<p>Ecco tutti i passaggi.<\/p>\n<p>Dalla dashboard principale di LinkedIn clicchiamo semplicemente su &#8220;Scrivi un articolo&#8221;:<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23.png\"><img decoding=\"async\" class=\"alignnone wp-image-10736 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23-300x65.png\" alt=\"screen su dove condividere i post su linkedin\" width=\"300\" height=\"65\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23-300x65.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23-1024x223.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23-768x167.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23-150x33.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23-696x151.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23-1068x232.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.44.23.png 1094w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<\/div>\n<p>Comparir\u00e0 la possibilit\u00e0 di scegliere se crearla con il profilo oppure con una pagina.<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31.png\"><img decoding=\"async\" class=\"alignnone wp-image-10737 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31-300x105.png\" alt=\"screen sulla scelta della pagina con cui condividere la newseltter\" width=\"300\" height=\"105\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31-300x105.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31-1024x358.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31-768x268.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31-150x52.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31-696x243.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31-1068x373.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.46.31.png 1094w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Una volta selezionato il profilo (o la pagina) questa \u00e8 la pagina dell&#8217;editor, dove potremo gi\u00e0 andare a lavorare alla realizzazione del nostro articolo.<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19.png\"><img decoding=\"async\" class=\"alignnone wp-image-10738 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-300x153.png\" alt=\"screen di come si vede l&#039;editor della newsletter appena si entra\" width=\"300\" height=\"153\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-300x153.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-1024x522.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-768x392.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-1536x784.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-2048x1045.png 2048w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-150x77.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-696x355.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-1068x545.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.49.19-1920x980.png 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p><strong>Attenzione: su LinkedIn c&#8217;\u00e8 la possibilit\u00e0 di pubblicare anche un articolo &#8216;singolo&#8217;, ovvero non legato ad una newsletter ma semplicemente una tantum.<\/strong><\/p>\n<p>Visto che ci\u00f2 che vogliamo fare \u00e8 creare una newsletter e non ne abbiamo ancora una, bisogna selezionare <strong>&#8216;crea una newsletter&#8217;<\/strong> dal menu a tendina a destra, come nell&#8217;immagine.<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45.png\"><img decoding=\"async\" class=\"alignnone wp-image-10739 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-300x153.png\" alt=\"screen sul particolare del men\u00f9 a tendina dove ci sono le impostazioni della newsletter\" width=\"300\" height=\"153\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-300x153.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-1024x522.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-768x392.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-1536x784.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-2048x1045.png 2048w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-150x77.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-696x355.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-1068x545.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.51.45-1920x980.png 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Si aprir\u00e0 una finestra in cui potremo andare ad inserire <strong>tutte le informazioni della newsletter<\/strong>: il nome, la frequenza di uscita, la descrizione (che comparir\u00e0 insieme al nome) e un&#8217;immagine (una sorta di logo).<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39.png\"><img decoding=\"async\" class=\"alignnone wp-image-10740 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39-300x260.png\" alt=\"screen sui vari settaggi della newlsetter \" width=\"300\" height=\"260\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39-300x260.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39-1024x888.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39-768x666.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39-150x130.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39-696x604.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39-1068x927.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-10-alle-16.55.39.png 1480w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Una volta inserite, ecco che potremo scrivere l&#8217;articolo per la newsletter. Come si vede dall&#8217;immagine, ora <strong>in alto a sinistra \u00e8 comparso il nome della newsletter.<\/strong><\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05.png\"><img decoding=\"async\" class=\"alignnone size-medium wp-image-10742\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-300x146.png\" alt=\"\" width=\"300\" height=\"146\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-300x146.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-1024x497.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-768x373.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-1536x745.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-2048x993.png 2048w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-150x73.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-696x338.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-1068x518.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.02.05-1920x931.png 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Caratteristiche-tecniche-della-newsletter-come-funziona-leditor-e-cosa-inserire\"><\/span>Caratteristiche tecniche della newsletter: come funziona l&#8217;editor e cosa inserire<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Oltre al testo in s\u00e9, quali sono gli elementi e impostazioni che bisogna inserire nel nostro articolo che uscir\u00e0 con la newsletter?<\/p>\n<p>Il primo sembrer\u00e0 banale ma \u00e8 fondamentale: <strong>il titolo.<\/strong><\/p>\n<p>Non solo perch\u00e9 solitamente \u00e8 la prima cosa che viene letta, ma anche perch\u00e9 in questo caso <strong>rappresenta l&#8217;oggetto dell&#8217;email che arriver\u00e0 agli iscritti.<\/strong> Bisogna quindi sceglierlo con grande cura.<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15.png\"><img decoding=\"async\" class=\"alignnone wp-image-10743 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-300x160.png\" alt=\"screen con un titolo d&#039;esempio della newsletter \" width=\"300\" height=\"160\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-300x160.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-1024x547.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-768x410.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-1536x820.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-2048x1094.png 2048w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-150x80.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-696x372.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-1068x570.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.13.15-1920x1025.png 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Successivamente, come si vede anche dall&#8217;immagine precedente, \u00e8 necessario inserire una <strong>copertina<\/strong> dalle dimensioni di 1920&#215;1080 pixel.<\/p>\n<p>Solitamente \u00e8 utile inserire una semplice grafica con un testo che <strong>preannuncia ci\u00f2 che si legger\u00e0 all&#8217;interno,<\/strong> come in questa nostra recente pubblicazione.<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14.png\"><img decoding=\"async\" class=\"alignnone wp-image-10744 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14-300x230.png\" alt=\"esempio di come si vede un post di una newsletter nel feed\" width=\"300\" height=\"230\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14-300x230.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14-1024x786.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14-768x589.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14-150x115.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14-696x534.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14-1068x819.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.17.14.png 1134w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>La copertina non solo si vedr\u00e0 in primo piano appena aperto l&#8217;articolo, ma soprattutto <strong>comparir\u00e0 nel feed una volta pubblicato<\/strong>, come se fosse un vero e proprio post.<\/p>\n<p>Inserito titolo e copertina &#8211; pu\u00f2 anche essere inserita alla fine &#8211; ecco che possiamo cominciare a scrivere il testo.<\/p>\n<p>Quali possibilit\u00e0 mette a disposizione LinkedIn per <strong>editare il testo e renderlo pi\u00f9 chiaro ed efficace.<\/strong><\/p>\n<p>Le opzioni sono diverse:<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23.png\"><img decoding=\"async\" class=\"alignnone wp-image-10745 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23-300x278.png\" alt=\"screen con tutte le varie frasi editate in base alle possibilit\u00e0 che offre linkedin \" width=\"300\" height=\"278\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23-300x278.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23-1024x951.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23-768x713.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23-1536x1426.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23-150x139.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23-696x646.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23-1068x991.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-10.27.23.png 1730w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&#8211; titolo 1 e titolo 2 (potremmo definirli come H2 e H3).<br \/>\n&#8211; il bold, ovvero il grassetto.<br \/>\n&#8211; il corsivo.<br \/>\n&#8211; una citazione.<br \/>\n&#8211; possibilit\u00e0 di scrivere codice.<\/p>\n<p>Inoltre, \u00e8 possibile inserire il classico <strong>elenco puntato<\/strong> e <strong>numerato<\/strong> e anche un link all&#8217;interno del testo, come una parola o frase.<\/p>\n<p>Andando oltre ci sono ancora due funzioni interessanti.<\/p>\n<p>La possibilit\u00e0 di inserire delle <strong>immagini<\/strong> per spezzare il testo e rendere l&#8217;articolo pi\u00f9 coinvolgente e &#8216;incorporare&#8217; un video da Youtube e Vimeo.<\/p>\n<p>Ci\u00f2 non significa caricare il video, ma poterlo vedere direttamente dall&#8217;articolo semplicemente inserendo il link tramite l&#8217;apposito tasto.<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25.png\"><img decoding=\"async\" class=\"alignnone wp-image-10746 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-300x246.png\" alt=\"screen di come si vede un video youtube integrato sulla newsletter \" width=\"300\" height=\"246\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-300x246.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-1024x840.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-768x630.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-1536x1260.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-150x123.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-696x571.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-1068x876.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25-1920x1575.png 1920w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.40.25.png 1958w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Una volta terminata la bozza, \u00e8 possibile <strong>visualizzare l&#8217;anteprima<\/strong> di come verr\u00e0 visto una volta pubblicato tramite il tasto &#8220;anteprima&#8221; nella tendina in alto a destra.<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35.png\"><img decoding=\"async\" class=\"alignnone size-medium wp-image-10747\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-300x206.png\" alt=\"\" width=\"300\" height=\"206\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-300x206.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-1024x704.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-768x528.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-1536x1056.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-2048x1408.png 2048w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-150x103.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-218x150.png 218w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-696x479.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-1068x734.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-1920x1320.png 1920w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.42.35-100x70.png 100w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Ora che l&#8217;articolo \u00e8 stato scritto e l&#8217;anteprima ci soddisfa, non ci resta che <strong>pubblicare<\/strong>.<\/p>\n<p>Cliccando sul tasto &#8220;Avanti&#8221; in alto a destra comparir\u00e0 un&#8217;anteprima del post che verr\u00e0 pubblicato su LinkedIn con la newsletter.<\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17.png\"><img decoding=\"async\" class=\"alignnone wp-image-10748 size-medium\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-300x206.png\" alt=\"come si vede il post appena prima di pubblicare la newsletter \" width=\"300\" height=\"206\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-300x206.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-1024x704.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-768x528.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-1536x1056.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-2048x1408.png 2048w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-150x103.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-218x150.png 218w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-696x479.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-1068x734.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-1920x1320.png 1920w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-18-alle-14.48.17-100x70.png 100w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Qui bisogna scrivere un ulteriore copy che verr\u00e0 <strong>visualizzato nel feed<\/strong>, in questo caso per introdurre la newsletter.<\/p>\n<p>Infine specifichiamo che la lunghezza massima di un articolo \u00e8 di <strong>40.000 caratteri.\u00a0<\/strong><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Analizzare-i-risultati-della-newsletter\"><\/span>Analizzare i risultati della newsletter<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>LinkedIn nel tempo ha implementato diversi strumenti e dati per capire come si sta sviluppando la newsletter da un punto di vista di <strong>iscritti e visualizzazioni.\u00a0<\/strong><\/p>\n<p>All&#8217;interno della sezione &#8220;analisi e strumenti&#8221; del nostro profilo, c&#8217;\u00e8 la possibilit\u00e0 di visualizzare alcuni grafici per capire meglio qual \u00e8 il trend.<\/p>\n<p>Il primo si riferisce agli iscritti mentre il secondo alle visualizzazioni, arrivando <strong>fino a 365 giorni.<\/strong><\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50.png\"><img decoding=\"async\" class=\"alignnone size-medium wp-image-10766\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50-300x230.png\" alt=\"\" width=\"300\" height=\"230\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50-300x230.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50-1024x786.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50-768x589.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50-1536x1179.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50-150x115.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50-696x534.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50-1068x820.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.13.50.png 1540w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23.png\"><img decoding=\"async\" class=\"alignnone size-medium wp-image-10767\" src=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23-300x230.png\" alt=\"\" width=\"300\" height=\"230\" title=\"\" srcset=\"https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23-300x230.png 300w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23-1024x786.png 1024w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23-768x589.png 768w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23-1536x1179.png 1536w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23-150x115.png 150w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23-696x534.png 696w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23-1068x820.png 1068w, https:\/\/up4business.it\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-22-alle-10.15.23.png 1540w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p><strong>In questo caso i nuovi iscritti e le visualizzazioni sono pari a zero in quanto si riferiscono alla newsletter creata come test per questa occasione.\u00a0<\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Quando-un-profilo-o-una-pagina-potrebbe-avere-la-necessita-di-creare-una-newsletter\"><\/span>Quando un profilo o una pagina potrebbe avere la necessit\u00e0 di creare una newsletter?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Abbiamo visto cos&#8217;\u00e8 e come funziona la newsletter su LinkedIn e quali sono le caratteristiche tecniche, ma ancora non abbiamo parlato di <strong>quando<\/strong> e <strong>perch\u00e9<\/strong> farla.<\/p>\n<p>Realizzare una newsletter &#8211; ovvero una serie di articoli con pubblicazione regolare &#8211; \u00e8 certamente dispendioso in termini di tempo per un periodo prolungato, considerando che i benefici si vedono sul medio-lungo periodo.<\/p>\n<p>Quindi, quando \u00e8 il caso di avviare un progetto di questo tipo?<\/p>\n<p>Il consiglio \u00e8 di non farlo quando il profilo o la pagina <strong>sono appena stati creati<\/strong>, in quanto \u00e8 preferibile avere una base di follower\/collegamenti (se ancora non lo stai facendo, <a href=\"https:\/\/up4business.it\/blog\/richieste-di-collegamento-su-linkedin\/\">\u00e8 un aspetto fondamentale!<\/a>) che ci seguono con interesse e che quasi sicuramente sarebbero quindi disposti ad iscriversi alla newsletter. \u00c8 quindi un modo per andare &#8216;oltre&#8217; la solita attivit\u00e0 su LinkedIn, basata su post e commenti.<\/p>\n<p>\u00c8 importante anche perch\u00e9 il numero degli iscritti crescer\u00e0 principalmente grazie alle notifiche che LinkedIn invia in 2 occasioni distinte:<\/p>\n<ul>\n<li><strong>Al<\/strong> <strong>lancio della newsletter<\/strong> tutti i follower riceveranno una notifica per potersi iscrivere (quindi una tantum).<\/li>\n<li><strong>Ogni nuovo collegamento\/follower successivo<\/strong> ricever\u00e0 una notifica in automatico.(Non \u00e8 possibile inviarle in modo manuale).<\/li>\n<\/ul>\n<p>Per quanto riguarda il <strong>perch\u00e9<\/strong> crearla, partiamo dal presupposto che questa opportunit\u00e0 \u00e8 <strong>un&#8217;esclusiva di LinkedIn<\/strong>, in quanto nessuno dei grandi social al momento offre questo strumento.<\/p>\n<p>Se si sente la necessit\u00e0 di condividere regolarmente delle <strong>notizie<\/strong> o delle <strong>proprie<\/strong> <strong>riflessioni<\/strong> riguardo un ambito specifico &#8211; solitamente collegato alla propria attivit\u00e0 professionale &#8211; senza grandi limiti di caratteri e all&#8217;interno del proprio network di LinkedIn allora potrebbe essere la scelta corretta.<\/p>\n<p>Inoltre, come gi\u00e0 detto, la pubblicazione arriver\u00e0 anche tramite email agli iscritti e questo rappresenta un&#8217;ulteriore fidelizzazione con il network.<\/p>\n<p>Quindi, ricapitolando, la newsletter su LinkedIn \u00e8 un&#8217;ottima occasione se si ha gi\u00e0 un network che ci segue e c&#8217;\u00e8 la volont\u00e0 di condividere regolarmente delle informazioni interessanti.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn \u00e8 la piattaforma ideale per creare e sviluppare relazioni con altri professionisti: oltre alle offerte di lavoro, c&#8217;\u00e8 anche la possibilit\u00e0 pubblicare contenuti e interagire con quelli degli altri sviluppando il proprio personal brand. Esattamente come gli altri social. Questo ti permette di crescere grazie a nuove informazioni, ricerche, esperienze e opinioni di molti [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":10760,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[463],"tags":[],"class_list":["post-10734","post","type-post","status-publish","format-standard","has-post-thumbnail","category-novita-linkedin"],"_links":{"self":[{"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/posts\/10734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/comments?post=10734"}],"version-history":[{"count":10,"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/posts\/10734\/revisions"}],"predecessor-version":[{"id":10768,"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/posts\/10734\/revisions\/10768"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/media\/10760"}],"wp:attachment":[{"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/media?parent=10734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/categories?post=10734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/up4business.it\/blog\/wp-json\/wp\/v2\/tags?post=10734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}